Kamanashish Roy

Kamanashish Roy is the Co-founder and Chief Marketing Officer at Wozku, where he is pioneering the advocacy-led growth category in B2B marketing. With nearly two decades of experience across digital marketing and enterprise GTM, he specializes in building scalable distribution engines that turn customers, partners, and communities into active growth drivers. At Wozku, he operates at the intersection of strategy, storytelling, and execution—transforming word-of-mouth into a measurable, repeatable growth lever.

A category-builder at heart, Kamanashish is known for translating emerging ideas into sharp narratives and market momentum. He believes that in an AI-saturated world, trust-driven human networks will define competitive advantage. Through his work, he is helping companies move beyond traditional marketing to build advocacy as a core, compounding growth engine.